Podcasts

  • Not Listening, No Sales

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    http://toughthingsfirst.com/wp-content/uploads/Episode-87-Ray-Rob-Not-Listening.mp3Sales mistakes come in many shapes and sizes, and most can be avoided with proper planning. In this edition...

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  • Cash is King

    Cash is King

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    http://toughthingsfirst.com/wp-content/uploads/Episode-86-Ray-Rob-Cash-is-King.mp3In business money is like air … without it you die. But borrowing might not be the best strategy....

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  • Traits and Qualities

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    http://toughthingsfirst.com/wp-content/uploads/Episode-85-Ray-Rob-Traits-Qualities.mp3The traits and qualities of a successful entrepreneur may be as varied as the stars in the sky, but...

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  • CEO Warning Signs

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    http://toughthingsfirst.com/wp-content/uploads/Episode-68-Ray-Guy-warning-signs.mp3What are the top three warning signs your business is in trouble? Ray Zinn discusses the warning signs CEOs...

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  • Revenue vs Profit

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    http://toughthingsfirst.com/wp-content/uploads/Episode-84-Ray-Rob-Revenue-vs-Profit.mp3In entrepreneurial circles, you’re likely to hear talk of companies focused on revenue, while others focus on profitability. These...

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  • Listener Questions

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    http://toughthingsfirst.com/wp-content/uploads/Episode-67-Ray-Guy-lsitener-questions.mp3How do you go about hiring people? Ray Zinn, the longest serving CEO in Silicon Valley, talks about the...

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  • Employee Engagement

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    http://toughthingsfirst.com/wp-content/uploads/Episode-83-Ray-Rob-Employee-Engagement.mp3Low employee engagement is costly, but there are solutions. In this Tough Things First podcast, Ray Zinn discusses what...

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  • When to Take on Debt

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    http://toughthingsfirst.com/wp-content/uploads/Episode-66-Ray-Guy-when-to-take-on-debt.mp3Ray Zinn, the longest serving CEO in Silicon Valley, is famous for having leveraged himself, and not venture capital,...

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  • The Worst Things a CEO Can Do

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    http://toughthingsfirst.com/wp-content/uploads/Episode-82-Ray-Rob-CEO-Worst-Thing.mp3Employee engagement is traditionally very low, but a careless or complacent CEO can make things even worse. In this...

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  • Picking Mentors

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    http://toughthingsfirst.com/wp-content/uploads/Episode-65-Ray-Guy-picking-mentors.mp3Realistically, how many startup CEOs need mentors? All of them. Ray Zinn, Silicon Valley’s longest serving CEO talks about...

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  • Bad Managers

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    http://toughthingsfirst.com/wp-content/uploads/Episode-81-Ray-Rob-Bad-Manager.mp3Leading a company of any size is a challenge, and even more so if a CEO can’t count on...

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  • When Customers Leave

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    http://toughthingsfirst.com/wp-content/uploads/Episode-69-Ray-Guy-when-customers-leave.mp3There seem to be two different types of customer defection problems. Big, sudden, critical client losses and slow trickles....

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  • CIO … Optional

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    http://toughthingsfirst.com/wp-content/uploads/Episode-78-CIO.mp3Is a Chief Information Officer necessary? Ray Zinn discusses what a CIO does, and why your company may not...

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  • Good Listeners

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    http://toughthingsfirst.com/wp-content/uploads/Episode-79-GoodListeners.mp3Great entrepreneurs are good listeners, while some entrepreneurs just think they are good listeners. In this Tough Things First...

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  • Selling

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    http://toughthingsfirst.com/wp-content/uploads/Episode-80-Selling.mp3Selling a new product in a crowded field. In this addition of Tough Things First, Ray Zinn gives advice...

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