





Tough Things First Podcast
The Tough Things First podcast is where you receive short bursts of Ray Zinn’s leadership, executive and entrepreneur’s wisdom. Tough Things First podcasts are typically five minutes long, giving you one important concept to ponder for the rest of the day.
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- Nov2320160
Episode 31: Lifestyle – lifestyle is more than money, and you can start living it today
Read moreWhat is a good lifestyle? We carry the lifestyle choices we make like baggage. Choose your lifestyle well and live it, today, tomorrow and into your golden years.
- Nov162016
Episode 30: Truth – aligning realities between you company and your customers
Read moreCan you create your own truth? Are your observations truth? What is the truth? Do we actually know the truth? Your truth and your customer’s truth may be different, so learn how to take care in creating your story.
- Nov092016
Episode 29: Heroes – you and your team can easily be heroes every day
Read moreWhat are the criteria for a hero? Simple habits make a person a hero in the eyes of those who surround them. Learn how to turn your team members into heroes.
- Nov022016
Episode 28: Friday Talks and Employee Motivation
Read moreLooking for employee inspiration, education and motivation? In this week’s podcast, Ray Zinn talks about the “Friday Talk” technique used at Micrel. These talks were successful in generating and sharing multiple points of view and subjects and helping to condition and reinforce values within every part of a company.
- Oct262016
Episode 27: The American Dream
Read moreIs the American Dream still alive? In this episode, Ray Zinn discuss the role of optimism in the entrepreneurial mindset, the importance of passion and the conviction required to build and lead an enduring business.
- Oct142016
Election Civility
Read moreThis presidential election has demonstrated the lowest levels of common decency and the most disgusting form of vulgar communications, disrespect. Many of us are so confused and upset at the latest attacks that we’re left wondering if we should even take the time to vote. In this podcast, Ray Zinn openly discuss our challenging feelings and ultimately the importance of voting our voice and believing that no matter what the outcome, we have a tremendous country.
- Oct122016
Special Edition: David Greer and Corporate Culture
Read moreDavid Greer — an entrepreneur, angel investor and business coach — discusses with Ray Zinn why corporate culture is so important, and the steps Ray took to create a culture that drove the most consistently profitable semiconductor company in Silicon Valley.
- Sep142016
Special Edition: David Greer and Corporate Planning
Read moreDavid Greer — an entrepreneur, angel investor and business coach — discusses strategic corporate planning with Ray Zinn, who ran the most consistently profitable semiconductor company in Silicon Valley.
- Sep072016
Episode 22: Key to hiring the best employees
Read moreHiring really good employees predisposes your company toward success. But how do you do this? Ray Zinn knows how, having run the Silicon Valley semiconductor company with the lowest employee turnover rate.
- Aug312016
Episode 21: Momentum: How to keep employees engaged
Read moreLife and work are marathons, not sprints – regardless of what too many startups believe. But few employees are marathon runners. One of your jobs is to keep the momentum going throughout your organization so that employees don’t fade out or leave the company.
Ray Zinn, the longest serving CEO in Silicon Valley, with 37 years heading the most consistantly profitable semiconductor company, knows a few things about keeping employees engaged, happy and productive over the long haul.
- Aug242016
Episode 20 – The employee happiness quotient
Read moreWhat makes happy people, and thus happy employees. Silicon Valley’s longest serving CEO tells you the secret and how to measure it.
- Aug102016
Episode 18: Overcoming Entrepreneurial Adversity
Read moreRay Zinn knows adversity. He went blind during his company’s IPO, yet stayed at the helm for another 20 years. Learn whey when the going gets tough, entrepreneurs get tough too. Start treating adversity as a growth opportunity to gamifiy success.
- Aug032016
Special Edition: Draper University student interviews Ray Zinn on Venture Capital
Read moreAngie Carrillo, a student at Draper University and co-founder of Liks.co, interviews Ray Zinn about funding startups. The wide-ranging discussion covers what founders need to think about when they seek money to get things going.
- Jul272016
Episode 17: Wine industry vs semiconductor
Read moreRay Zinn discusses how offshoring in his semiconductor industry has impeded American social and economic progress, and what Congress should be paying attention to.
- Jul202016
Special Edition: Greg McKeown, Essentialism and Discipline
Read moreGreg McKeown, the New York Times bestselling author of Essentialism interviews Ray Zinn to discuss discipline and how is makes leaders more effective.
Greg McKeown has dedicated his career to discovering why some people break through to the next level—and others don’t. The definitive treatment of this issue is addressed in McKeown’s latest project: the instant New York Times and Wall Street Journal bestseller, Essentialism: The Disciplined Pursuit of Less. Ray Zinn is quoted in Essentualism and now the two discuss their mutual interest about doing more by doing less.
- Jul132016
Special Edition: Humanistic Vision
Read moreAnu Parthasarathy interviews Ray Zinn, the longest serving CEO in Silicon Valley, on why entrepreneurs who having a focus on people are more successful than those who focus on money, and how any leader can change their focus accordingly.
- Jul062016
Episode 15: Audience questions for Ray Zinn
Read moreRay Zinn answers questions encountered at his speaking events, and those from Tough Things First audience members.
- Jun292016
Episode 14: Multi-generational Entrepreneurism
Read moreRay Zinn discusses Silicon Valley entrepreneurism with a special guest interviewer, now active in the red hot tech culture.
- Jun222016
Episode 13: The unintended consequences of misguided policies
Read morePolicies. Nobody likes to write them. Some employees refuse to live by them. But Silicon Valley’s longest serving CEO knows how they work, and how they occasionally don’t. In this episode of the Tough Things First podcast, Ray Zinn discusses how policies can actually cause problem within an organization.
- Jun152016
Episode 12: The up and down side to stricter emigration enforcement
Read moreRay Zinn has some specific thoughts about the topic of immigration, enforcement and the U.S. economy. With 37 years running a very successful semiconductor company, Ray has seen the impact of bring in talent from abroad as well as the rampant offshoring within his industry, so his thoughts on immigration will be multifaceted.
- Jun082016
Episode 11: Leadership self-discipline
Read moreWhat are some daily practices for developing self-discipline, or for organizational discipline, and how does a leader transfer his own self-discipline to other people, and in turn have them carry the mantle? Ray Zinn answers a listener question from Episode 2 concerning discipline and the organization.
- Jun012016
Episode 10: The lose-lose proposition
Read moreWe all lose when an atmosphere of anger, hostility or contention prevails. Ray Zinn’s company, Micrel, was built in part on a culture of respecting the dignity of every individual, which led to Micrel having an employee turn-over rate half that of his industry. Micrel was somewhat legendary as a civil place to work. In this episode, Ray discusses anger, hostility and contention between people, where does it come from, how it hurts an organization, and a what leader can do to mitigate it to create a win-win situation.
- May252016
Episode 9: Focus, filters and blinders
Read moreRay goes into great detail about entrepreneurial focus, how to construct filters to prevent being overwhelmed, the necessity of managerial and financial stall horns, and more.
- May182016
Episode 8: How do we get the U.S. economy growing again
Read moreThe American economy is moribund. This has a direct effect on businesses and an indirect effect on employees. Until the economy escapes the doldrums it has been in over the last eight years, everyone prospects look bleak. Today we talk economics and elections with Ray Zinn.
- May112016
Episode 7: Holistic vision vs money motives
Read moreMoney is not the motive we have for lifting weights and jogging on treadmills at the gymnasiums. But it is a piece of something bigger. In this episode, Ray Zinn discusses what are the true and largely non-monetary motives great entrepreneurs have, and how to make those visions part of every employee’s outlook.
- May042016
Episode 6: Challenges, faith and focus
Read moreEntrepreneurs must stay focused, keeping their eyes on the horizon. Doing so makes seemingly insurmountable obstacles look like fun challenges. Ray Zinn, Silicon Valley’s longest serving CEO, discusses how to keep focus when the life of a business leader seems to be one distraction after another.
- Apr272016
Episode5: Organizational discipline – training, repetition and policy
Read moreIt doesn’t matter how disciplined a CEO is if that same discipline doesn’t find its ways through the organization. Ray Zinn, founder and CEO of the most consistently profitable semiconductor company in Silicon Valley, discusses how a leader drives the discipline to execute well to every employee.
- Apr202016
Episode 4: Details, the entrepreneurs friend
Read moreEntrepreneurs cannot be just “big picture” people. They have to dig into the details of every part of their business. Ray Zinn, the longest serving CEO in Silicon Valley, and founder of Micrel Semiconductor, discusses why digging into the minutia of business is actually exciting for entrepreneurs, and how to get excited if you are not.
- Apr132016
Episode 3: The Venture Capital trap
Read moreWhy wouldn’t a Silicon Valley entrepreneur take venture capital? Because doing so could kill their business. Listen to Ray Zinn, who founded his semiconductor company without VC money, discuss how venture capital can knock a founder off track, cripple the development of an enduring corporate culture, and drain enthusiasm from the entire organization.
- Apr062016
Episode 2: Discipline for entrepreneurs
Read moreRay Zinn discusses how discipline for entrepreneurs is an essential element to their own growth, but also to the cultural conditioning of everyone within an organization.
- Mar302016
Episode 1: Doing the Tough Things First
Read moreDoing the tough things first. Learning to love doing what you don’t like to do. These are aspects of true entrepreneurs and all successful people. Ray Zinn discusses the core philosophy and the dramatic effects it can have on productivity, time management, leadership and more.